Pearson – The Power of Storytelling – Learn the Key Skills to Successfully Engage Your Audience

Pearson – The Power of Storytelling – Learn the Key Skills to Successfully Engage Your Audience
English | Tutorial | Size: 1.18 GB



The Power of Storytelling – Learn the Key Skills to Successfully Engage Your Audience
by Carl Pritchard
Released June 2024
Publisher: Pearson

Table of Contents:
• Course Introduction
• Welcome to the Course

• Lesson 1: The Story of Stories
• Sourcing stories from antiquity
• Understanding how stories resonate (and create safe spaces)
• Telling a story and making it memorable

• Lesson 2: Story Identification
• Understanding what a story can reveal
• Being honest has a role in storytelling
• Exploring the full range of story sources
• Using the power of simplicity (and a coat of paint)

• Lesson 3: Build Memorable Story Lines
• Building the environment **we may need to split this into two sublessons.
• Building the characters, even if you are the main actor
• Using the five senses in the story
• Going off on tangents – Safe versus unsafe
• Affirming the metaphor or analogy

• Lesson 4: The Unforgettable
• Opening with it and affirming it
• Tying the story to the audience
• Abandoning the story briefly
• Reasserting the metaphor
• Putting the audience “inside”

• Lesson 5: Vocal Tone and Bringing it Home
• Adding bells and whistles to the story
• Using the power of anticipation
• Circling back to the beginning
• Affirming the point
• Creating a history and granting access

• Summary
• Summary

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