[Update Course] Google Digital Marketing & E-commerce Professional Certificate

Google Digital Marketing & E-commerce Professional Certificate | Coursera [Update 07/2025]
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Genre: eLearning

Get on the fast track to a career in digital marketing. In this certificate program, you’ll learn in-demand skills, and get AI training from Google experts. Learn at your own pace, no degree or experience required.

What you’ll learn
Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job

Attract and engage customers through digital marketing channels like search and email

Measure marketing performance through analytics and present insights

Build e-commerce stores, analyze online performance, and grow customer loyalty

Overview
Prepare for a new career in the high-growth fields of digital marketing and e-commerce, in under six months, no experience or degree required. Businesses need digital marketing and e-commerce talent more than ever before; 86% of business leaders report that digital commerce will be the most important route to growth. There are over 116,000 open jobs in digital marketing and e-commerce with a median entry-level salary of $71,000 in the U.S.¹

Throughout this program, you will gain in-demand skills that prepare you for an entry-level job and learn how to use tools and platforms like Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter. You will learn from subject-matter experts at Google and have a chance to build your own portfolio with projects like customer personas and social media calendars to show to potential employers.

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[Update Course] Google Digital Marketing & E-commerce Professional Certificate | Coursera

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