Marques Brownlee – Make Compelling Videos That Go Viral (2022)


Marques Brownlee – Make Compelling Videos That Go Viral (2022)
English | Size: 7.78 GB
Genre: eLearning

Contents:

Module 1 – Introduction to Content Creation
After a brief recap of his career making videos, Marques Brownlee, aka MKBHD, will guide you through how to pick the best possible topic for an engaging video for your platform of choice. You’ll complete a topic framework checklist, and begin preproduction planning.

Session Overview
4 minutes
Marques Brownlee, aka MKBHD, sets you up with who he is, what he does, and what you will learn in the session.

Meet Your Instructor: MKBHD
5 minutes
Marques shares the humble beginnings of his career and how he ultimately turned a hobby into a lucrative business.

Topic Development Assessment
6 minutes
After providing examples of his own work and explaining how he chooses topics, Marques will introduce the methodology he recommends for developing concepts. Then, you’ll sit down and brainstorm ideas for your next video.

Your framework Checklist
4 minutes
Marques introduces the framework Checklist, which will be used as a point of reference throughout the class. The checklist sets you up with everything you should be keeping in mind while you think about and plan for your original video content, from ideation to creation.

Module 2 – Technical Best Practices: Cameras, Lenses, Lighting
In this section, Marques will cover the cameras and lenses you need to make high-quality videos. Then, he’ll teach you lighting, framing, and composition techniques. You’ll apply that technical training by filming three clips using your newfound cinematography skills.

Camera Overview
2 minutes
Marques introduces the three types of cameras he’ll be demoing in this section: a smartphone, a mirrorless camera, and a cinema camera.

Cameras For All Budgets
13 minutes
Now that you’ve been introduced to different types of cameras, Marques will help you choose one within your budget. He’ll explain the technical details and benefits of each style.

Lenses
22 minutes
Let’s talk lenses, aka the magic piece of glass that will help you create the look and feel for your video content. Marques explains aperture and depth of field, as well as zoom, prime, and telephoto lenses.

Lighting
20 minutes
Marques breaks down the importance of lighting and gets you thinking about how the look and feel of a shot can really affect your audience.

Household and Hardware Lights
13 minutes
Now that you know how the pros handle lighting, MKBHD shows you how to maximize effects using lights that are already lying around your house. He even shows you how to manipulate daylight in order to mimic the same basic principles to elevate your video content.

Composition
4 minutes
Follow along as MKBHD provides tips and tricks to make your composition match the quality of your lighting setup.

Module 3 – Connecting With Your Audience
Now that you know how to shoot high-quality videos, Marques will teach you how to direct content that engages your audience. You’ll practice finding ideal eyelines, learn how to utilize external microphones, and capture on-camera performances. You’ll shoot still photo examples of your direction and do a script read.

Eyeline Communication
8 minutes
Now that you’ve learned the fundamentals for capturing visuals, you’ll tackle some of the best ways to better connect with your audience through your content. Let’s talk eyelines.

Microphones and Pro-Level Audio
13 minutes
You can make your frames look perfect, but if the footage doesn’t sound right, will it still translate to your audience? Marques shares pro tips on how to capture the best possible audio with any equipment. You can read more about the different kinds of microphones in the Guide images, and also check out the Audio Pro Tips PDF Guide.

Voice Delivery
8 minutes
Now let’s talk about the nuances of performance and voice delivery. Marques shares his tricks for practicing your lines and demonstrates ways to make your camera feel more like a person instead of a cold piece of equipment.

Module 4 – Creating Better Visuals: B-Roll and Editing
It’s time to elevate your video content by learning how to create better visuals. You’ll discover how to source and incorporate stock footage to further tell your story and shoot sample B-roll. Then, you’ll learn the basic editing skills needed to bring visuals to life.

B-Roll Explained
2 minutes
This section is all about B-roll—what it is and how you can come up with creative, cost-effective methods for shooting it.

Smartphone Stabilization
11 minutes
Follow along and learn the many different ways you can use your smartphone to shoot steady and compelling B-roll content.

Slider Demo
11 minutes
Using something other than a smartphone to capture your content? We’ve got you covered! Marques demos a cinema-grade slider.

How to Source Stock Footage
5 minutes
Sometimes it’s better to source stock footage than shoot it. Marques gives you his best recommendations for finding stock footage that will elevate your content.

Editing Shortcuts
13 minutes
New to editing? Or looking to learn some new shortcuts or workflow methods? Marques demos three of some of the most user-friendly editing programs on the market: iMovie, Final Cut Pro, and Adobe Premiere Pro.

Module 5 – Packaging Your Videos
Last but not least, this section covers a critical piece to getting your video seen online: packaging! Marques will provide pro tips about choosing titles and thumbnails that pull in viewers. You’ll leave this section with a final packaged video that is ready to post to any platform you want.

Titling Videos
8 minutes
This section is all about how to maximize the potential of your content and how to get views for your videos. From creating thoughtful and direct video titles to professional tips for SEO optimization, Marques’s curriculum covers the final steps for maximizing your online reach.

Create Your Final Video
8 minutes
Follow along as Marques highlights best practices for thumbnail creation and the many ways to draw in your online audience. Then, take everything you’ve learned and apply it to your final video on your chosen topic!

Instructor:

Marques Brownlee
Entertaining and accessible, MKBHD’s in-depth video reviews of the latest and greatest technology have made him the Creator of the Decade. He has attracted more than 15 million subscribers and counting, featuring high-profile interviews with the likes of Elon Musk and former U.S. President Barack Obama.

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