Udemy – Product Marketing Fundamentals

Udemy – Product Marketing Fundamentals
English | Tutorial | Size: 1.19 GB


The product marketing role is notoriously tricky to pin down and define. The type of product you market, stage of growth your company’s at, industry you’re in, and so much more, can impact how you execute your role.

This fundamentals class brings clarity to the product marketing position to ensure you’re fully up-to-speed with what’s an exciting and multi-faceted role, that sits at the intersection of organizations large and small.

By the end, you’ll walk away with a clear roadmap of the stages you need to nail to successfully get products to market – and keep them there, and a shorthand explanation of how to get the rest of your company to rally around your function.

What you’ll learn

Product Marketing Fundamentals
Product Marketing Framework
Product Marketing role broken down
The product lifecycle
How to work with product management
Is product marketing right for you
Product marketing career ladder
The differences between product management & product marketing

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